A bundle of real, messy behind-the-scenes stories from online course creators to show how it’s possible to create & sell your courses without guilt, burnout, or trying to fit into a mold that was never designed for you.
Business success isn’t always as straightforward as the “shiny”, confident coaches would have you believe
(especially if life – or your brain! – feels “messy”)
It’s not always easy to talk about it, but let’s be honest – part of the reason you’re running an online business is because traditional work didn’t work for you. Maybe you’re living with a chronic health condition, you need a flexible schedule to work around your caring responsibilities, or the office environment doesn’t fit your “spicy” brain.
You built this business to work around you, but somewhere along the way the online highlight reel made you question whether you’re doing it “right”. You catch yourself comparing your way to everyone else’s, wondering if your version of success is even possible.
AFTER YEARS OF TRYING TO FIT THE MOLD YOU’RE TIRED OF…
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Feeling like you’re “doing it wrong” or hiding what’s really going on because you don’t work like everyone else
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Struggling with the pressure to overdeliver in your courses, “consistently” market, or scale in a way that overwhelms you
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Working in a way that you know is not sustainable (for you) and is leading you down the path the burnout
It’s time to stop second-guessing yourself and start trusting that your way is the right way.
THE MESS OF SUCCESS SUMMIT IS ABOUT JUST THAT
accepting and embracing yourself and the way you work (mess and all) so you can succeed in your course business, on your terms
30+ online business owners over 4 days will share a behind-the-curtain look at how they’ve built successful businesses while navigating neurodivergence, chronic illness, mental health struggles, and accepting who they really are (mess and all!)
HEARING THE MESSY, BEHIND-THE-SCENES STORIES OF THESE SUCCESSFUL ONLINE COURSE CREATORS WILL INSPIRE YOU TO…

…stop trying to fit yourself into a system that wasn’t designed for you and finally break the rules to embrace what’s different about you and the way you work!

…create a sustainable course-based business that adapts to your needs, energy levels, and challenges

…build momentum (and revenue!) by getting your courses out there “messily”, instead of pressuring yourself and waiting for things to be “perfect”
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…call in the right people to your offers by being yourself, without thinking you need to be different (because that’s exhausting)
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…feel validated and confident to deliver your courses YOUR way, thanks to real-life examples of business owners breaking the rules
You can have all of these things in your own gloriously messy way!
The best part? It all feels so much less messy when you embrace it!
MEET THE SPEAKERS
Now for the part you’ve been waiting for. Here are the amazing speakers you’ll hear from on three key themes:
making it work for you
All about working alongside your unique brain, life circumstances or challenges
FEATURED SPEAKER
Suzanne Culberg
Stop Feeling Guilty For Putting Yourself First
FEATURED SPEAKER
Monica Herald
How I Designed A Sustainable Business That Flexes with My Energy and Capacity
Charlene Gethons
“But We All Do It That Way?” Navigating Imposter Syndrome as an Online Course Creator With a Traumatic Brain Injury
Claire Venus
Scaling Consciously to £100k with Nine Income Streams
Coach Katherine Sanders
Messy Brains, Beautiful Systems: How I Built Adhd-Friendly Scaffolding To Keep Creating
Dr. Destini Copp
Running Multiple Businesses, Making Mistakes and Learning From Every Launch
Julie Tran Deily
Confessions of a Software Engineer with ADHD Turned Entrepreneur
Kate Tynan
Managing Rejection – Overcoming ADHD Obstacles To Serve Over 400 Members in Two Years
Kori C. Tomelden
Productivity Without Burnout: Rethinking Success for Differently Wired Brains
Luisa Ferrario
Mess to Masterpiece: How I Turned My Unique Challenges Into Online Course Gold
Rosemary Dede
Beyond the Hustle: Achieving Work-Life Harmony as a Mompreneur
Susannah Conway
Building a Thriving Course Business While Navigating ADHD & Perimenopause
When Life happens
Keeping business going during time off or unexpected life events
FEATURED SPEAKER
Ruth Poundwhite
Working with Brain Fog: Showing Up for My Business When I’m Not at My Best
Aliza Rose
Becoming Aligned, Automated, and Asynchronous
Faith Mariah
Beyond the Highlight Reel: Building a Sustainable Business While Navigating Mental Health
Frances Vidakovic
How I’ve Created 70+ Courses and Digital Offers in the Minutes of My Day
Kate Kordsmeier
Taking a 6-Month Sabbatical & Watching the Business Grow Anyway
Laura Swartzbaugh
How I Grew My Business After Having A Stroke
Mangla Sachdev
The Biggest Post-Launch Mistake I Was Making (And How I Fixed It!)
Marcy Pusey
How Telling Our Stories is Part of Our Healing
Megan at The Writers’ Greenhouse
Passion-Led Burnout
Rachel Shillcock
Running a Course Business When Your Energy Is Unpredictable
Tara Reid
Low Energy, High Impact: The Evergreen Plan That Got Me Through 2024
Torriel Harris
Confessions of a Happy Non-Quitter: Why It’s Ok To Love Your Job and Your Business
You're Not Doing It Wrong!
Breaking the “rules” & societal norms to create success on your terms
Cat Griffin
Owning Your Mistakes, and Knowing You Aren’t Alone in Making Them
Claire Paniccia
Moral Neutrality: Letting Go of the Shame Around How You Work
Daire Paddy
Breaking Free From “Professional”: How I Embraced My (Messy) Personality To Create Success on My Terms
Dana Garced
3 Shifts That Helped Me Escape the Hustle-Burnout Hamster Wheel & Embrace My “Seasonal Rhythms”
Ekaterina Ward
How I Sabotaged My Business (And I Didn’t Even Know It)
Liz Stapleton
Figuring Out What Success Is to You (Instead of Chasing Something You Never Really Wanted)
Maddy Alexander-Grout
Invisible to Influential: Making 100K the Messy Way with No Plan, No Systems, and No Team
Megan Griffith
Letting Go of Social Media Validation (& How Attachment Wounds Show up in Business)
Michelle Lee
I Am An Experiment
Moira Fuller
Selling & Starting Again: Lessons from Restarting 12yrs into Business
Sage Grayson
Quiet the Noise: Rise Above the Bullies and Haters
Steph Blake
Overcoming Addiction to Overworking
“Thank you for putting this summit together. It was more amazing than anything I could have imagined. The energy of attending and participating in it was incredible”
Vickie Kelty, Past Attendee
“I have a ton of fabulous new ideas and beautiful souls to learn from. I’m remembering that I can do my business outside the box, which resonates so much! Thank you, I’m truly grateful!”
Mariah Odegaard
MEET YOUR HOST
Hey! I’m Ruth, business mindset & sales coach and author of Quietly Ambitious. For years, I felt like I wasn’t cut out for business and beat myself up for not fitting the perfect high-energy, confident, hustle culture narrative.
I wasted so much time trying to “fix” myself, and it made me miserable. That’s why I created this summit: to help you see that your unique way of working isn’t something to fix – it’s something to embrace!
This summit is not about telling you what to do.
It’ll help you embrace your way.
The Mess of Success Summit is real-life, behind-the-scenes experiences of course creators who have built sustainable businesses without pretending to have it all together. It’s not general advice for any business out there. And you won’t be bombarded with generic trainings. Each session is raw and real.
This event is your permission slip to embrace what works for you – whether that means launching imperfectly, building a flexible schedule, or redefining productivity entirely.
HERE’S WHAT PAST SUMMIT ATTENDEES HAVE TO SAY…
“The summit was amazing I had several breakthroughs, most importantly that I need to trust myself and that I can do business my way“
Roshmila Adhikary
“The summit was really permission-giving”
Anouk Godbout
“Thank you for putting this summit together. It was more amazing than anything I could have imagined. The energy of attending and participating in it was incredible”
Vickie Kelty, Past Attendee
STOP TRYING TO FIT INTO A BUSINESS MODEL THAT WAS NEVER DESIGNED FOR YOU
Leave the “rules” behind & build your course-based business your way.
GET YOUR MESS OF SUCCESS REPLAY BUNDLE FOR $97 TODAY…
FREQUENTLY ASKED QUESTIONS
It sure is! There are a lot of offerings out there for business owners in general, but The Mess of Success Summit is specifically designed for online course creators who want to build, market, and sell their courses in a way that works for their brain, energy, and lifestyle. If you’ve ever felt like traditional strategies don’t fit you, this is for you.
This summit is for online course creators at any stage. If you’re just starting, you’ll gain insights that will help you build a strong foundation without falling into the hustle trap. If you’re more established, you’ll discover ways to make your business more sustainable, easeful, and aligned with your needs. No matter where you are, you’ll walk away with permission to do business in a way that actually works for you.
No, not automatically! Only the summit host, Ruth Poundwhite, will receive the email addresses. Each speaker will link to a free resource of theirs from their presentation page – only if you sign up to those will the speaker receive your email address. Learn more in our Privacy Policy.
Yes! This summit was designed with your energy in mind.
The presentations are short and actionable (most are 15-25 minutes), so you can dip in and out without feeling drained. You’ll have access to each session for 48 hours, giving you breathing room to watch at your own pace.
You are not expected to watch everything. The idea is to take what applies to you and leave the rest.
Plus, you’ll hear from speakers who get it – people who’ve built their businesses while navigating fluctuating energy, chronic illness, and nontraditional work styles. You’ll leave feeling validated, inspired, and with practical ideas that actually work for you, whether you watch all of the presentations or only watch a few.
Yes! Each presentation is available to watch in video format and/ or to read in the form of a transcription – you’ll also get access to a private podcast version and some of the presentation slides for reference.
No problem! Shoot an email over to team@ruthpoundwhite.com and we’ll get back to you within 1-2 business days.
A bundle of real, messy behind-the-scenes stories from online course creators to empower you to embrace what’s different about you and the way you work (mess and all!)
You’ll see how it’s possible to create & sell your courses without guilt, burnout, or trying to fit into a mold that was never designed for you.
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